SayPro Audit existing SayPro marketplace categories and subcategories on a quarterly basis from SayPro Monthly February SCMR-17 SayPro Quarterly Marketplace Categories by SayPro Online Marketplace Office under SayPro Marketing Royalty SCMR
Objective
The objective of this audit is to ensure that all categories and subcategories listed on the SayPro Online Marketplace remain:
- Relevant to current market trends and user demand
- Aligned with SayPro’s strategic business objectives
- Optimized for user navigation, product discoverability, and vendor classification
- Free of redundancies, outdated entries, or misalignments
Audit Process Overview
- Data Collection and Categorization Mapping
- Extract a comprehensive list of all existing categories and subcategories from the SayPro Marketplace CMS (Category Management System).
- Map each category and subcategory against:
- Product listings currently active
- Vendor classification and product tag frequency
- Customer search behavior and purchase trends (via analytics)
- Performance Assessment
- Analyze usage metrics:
- Number of active products per subcategory
- Traffic distribution across categories
- Bounce rates and average time spent
- Identify low-performing or inactive categories (less than 1% engagement over 90 days)
- Analyze usage metrics:
- Relevancy & Trend Analysis
- Compare current category structure to emerging trends using:
- Competitor benchmarking
- Industry reports
- Customer feedback forms and suggestion tools on SayPro
- Determine if any new categories need to be introduced or old ones phased out
- Compare current category structure to emerging trends using:
- Vendor Feedback Integration
- Collect input from SayPro vendors regarding category usability
- Highlight issues with misclassified or under-represented products
- Recommendations and Adjustments
- Submit a formal recommendation document to SCMR leadership
- Proposed category merges or splits
- New category additions
- Archiving of obsolete categories
- Implementation of approved changes during the upcoming deployment cycle
- Submit a formal recommendation document to SCMR leadership
Key Findings for February SCMR-17
- Total Categories Reviewed: 58
- Total Subcategories Audited: 226
- Categories Marked for Optimization: 11
- Categories Recommended for Deactivation: 3
- New Categories Proposed: 5 (Including: “AI & Automation Services”, “Sustainable Fashion”, etc.)
Action Items & Timeline
- Vendor Communication: March 1–7 (Notify vendors of upcoming category adjustments)
- Category Update Rollout: March 15 (Scheduled platform maintenance window)
- Post-Implementation Monitoring: March 16–April 16 (Evaluate impact)