SayPro Product Discovery Index: Minimum 10 new product entries per category from SayPro Monthly February SCMR-17 SayPro Quarterly Product and Service Listings by SayPro Online Marketplace Office under SayPro Marketing Royalty SCMR
Objective
The Product Discovery Index is a strategic initiative under the SayPro Monthly February SCMR-17 directive, designed to measure and boost the variety, freshness, and discoverability of product offerings within the SayPro Online Marketplace. A key performance indicator (KPI) for this quarter is to ensure the introduction of a minimum of 10 new product entries per category across all primary and secondary categories listed on the platform.
This goal enhances product diversity, keeps SayProβs catalog competitive, and improves user engagement through regular infusion of relevant, trending, and in-demand items that align with market needs and customer preferences.
π What is the Product Discovery Index?
The Product Discovery Index (PDI) measures how well the SayPro platform surfaces new, unique, or category-relevant products to customers. It evaluates both:
- The number of newly listed entries per category
- The discoverability of those entries (via search, filters, SEO tags, and browsing pathways)
To maintain and improve this index, SayPro departments are required to onboard at least 10 new product or service listings per active category within the Q1 2025 reporting period.
π§© Key Components of the PDI Initiative
Component | Description |
---|---|
Category Baseline Review | Assess current listings to identify product/service gaps |
New Product Onboarding | Introduce minimum 10 new listings per category |
Diversity & Relevance | New entries must be unique, diverse, and relevant to target audience |
Search Integration | Listings must be SEO-tagged, categorized, and filter-enabled |
Tracking & Metrics | Listings are tracked via the Product Discovery Dashboard |
π¦ Implementation Workflow
β Step 1: Category-Level Audit
- Conduct a full audit of each existing category and subcategory to determine:
- Gaps in product diversity
- Seasonal trends or rising demands
- Redundancies or outdated entries
- Use SayProβs internal analytics and search query reports to identify products that customers are actively seeking but not finding.
β Step 2: Sourcing New Product Entries
- Departments and marketplace managers must collaborate with:
- Existing vendors for new SKUs or bundles
- External suppliers for onboarding new inventory
- Internal service teams to design or repackage SayPro services
- Priority is given to:
- Trending products
- Underserved niches
- Customer-suggested items
β Step 3: Listing Creation and CMS Input
Each new product must include:
- π·οΈ Unique product title (SEO-optimized)
- π Accurate and compelling description
- π΅ Verified pricing and offer details
- πΈ At least 3 images or media assets
- π Tags and filters using SayPro’s approved keyword taxonomy
- π Placement in appropriate category/subcategory
All listings are uploaded via the SayPro CMS and assigned unique product tracking IDs.
β Step 4: SEO and Visibility Optimization
- Apply SayProβs SEO strategy to ensure each new entry is:
- Easily searchable within the platform
- Visible via external search engines
- Included in relevant marketing campaigns, newsletters, and discovery feeds
π Monitoring & Success Criteria
The Product Discovery Index is tracked weekly through SayProβs Marketplace Performance Dashboard. Success is determined based on the following targets:
Metric | Target |
---|---|
Minimum new listings per category | 10 |
% of listings tagged and categorized | 100% |
Visibility in search and filters | 100% |
New product engagement rate (CTR) | +10% |
Vendor/partner onboarding feedback | Positive |
Marketplace officers must ensure that all new listings are discoverable via the home page, category navigation, search results, and promotional feeds.
π Reporting & Documentation
All departments must submit the following documentation to the SayPro Online Marketplace Office by 29 February 2025:
Required Submissions:
- β New Product Entry Log (per category)
- β PDI Compliance Checklist
- β Vendor Contribution Summary (if applicable)
- β Keyword Tagging Confirmation Sheet
- β Visual Asset Log & Upload Proofs
π Benefits of Maintaining a High Product Discovery Index
Benefit | Impact |
---|---|
π Fresh Marketplace Content | Keeps SayPro competitive and appealing to return visitors |
π£ Increased Customer Engagement | Improves CTR, product interactions, and repeat visits |
ποΈ Greater Sales Opportunities | Drives traffic toward newly launched items |
π Better Vendor Relations | Encourages ongoing product submissions and cooperation |
π Enhanced SEO Performance | Frequent product updates increase platform indexing and visibility |