SayPro Create category summaries and update navigation for SayPro product directories from SayPro Monthly February SCMR-17 SayPro Quarterly Product and Service Listings by SayPro Online Marketplace Office under SayPro Marketing Royalty SCMR
Objective
As part of the SCMR-17 mandate and in alignment with SayPro’s Quarterly Product and Service Listings, the SayPro Online Marketplace Office regularly reviews and enhances the category architecture and navigation system of its product directories. This ensures:
- Better user experience (UX)
- Improved search engine visibility
- Faster access to services for individuals, governments, NGOs, and corporates
- Structured alignment with evolving service offerings
📁 What Are Category Summaries?
Category Summaries provide a concise overview of what each service/product category offers. These act as introductory descriptions within SayPro’s directory and are designed to guide users as they navigate different solutions.
🧩 Step-by-Step: Creating and Updating Category Summaries
1. Identify Active and Emerging Categories
Using data from SCMR-17 and quarterly reports, the SayPro team reviews:
- Most frequently accessed services
- Recently added product types
- Deprecated or merged services
Example Active Categories (2025 Q1):
- Training & Development
- Digital Marketing Services
- Event Management
- Health & Wellness
- Government Advisory Services
- Tech and IT Solutions
2. Draft Category Summaries (SEO-Optimized)
Each summary includes:
- 2–3 sentence description
- Core services or products
- Key user groups (e.g., NGOs, Municipalities, Small Businesses)
Sample Summaries:
🔹 Training & Development
Equip your team or community with certified, CPD-accredited training programs in leadership, governance, compliance, and more. Ideal for NGOs, municipalities, and corporate HR departments.
🔹 Health & Wellness
Promote physical and mental wellbeing through SayPro’s curated fitness programs, nutrition workshops, and emotional health services. Available for individuals, teams, and public institutions.
🔹 Digital Marketing Services
Expand your digital footprint with SayPro’s social media strategies, content marketing, SEO, and branding campaigns tailored for businesses and causes.
🔹 Technology & IT Solutions
SayPro delivers scalable digital tools—ranging from web development and mobile apps to cloud services and cybersecurity support—for enterprises and government bodies.
3. Add Visuals and Icons
For clarity and engagement, each category is updated with:
- Custom icons or relevant imagery
- Color-coded visual cues
- Responsive banners for mobile navigation
🧭 Updating Navigation in SayPro Product Directories
1. Primary Navigation Structure
The SayPro CMS allows admin-level updates to the main menu, header dropdowns, and footer links.
Updated Navigation Sample:
| Main Tab | Subcategories (Dropdown) |
|---|---|
| Services | Training, Marketing, Wellness, Legal, Consulting |
| For Governments | Tender Management, Policy Development, Leadership Training |
| For NGOs | Fundraising Support, Compliance, Volunteer Training |
| For Individuals | Online Courses, Career Services, Personal Development |
2. Smart Filters for Internal Search
SayPro integrates category summaries with intelligent filters to improve service discovery:
- Sector (e.g., “Education”, “Health”, “Infrastructure”)
- Target Group (e.g., “Youth”, “Municipal Staff”, “SMEs”)
- Type (Product vs Service)
- Cost Range and Duration
3. Add Breadcrumb Navigation & Tags
- Breadcrumbs help users retrace steps:
Home > Services > Training & Development > CPD Youth Program - Tags connect listings across related categories:
#SkillsDevelopment #CommunityLeadership #NGOTraining #DigitalInclusion
📝 Quarterly Category Review Protocol
| Task | Frequency | Responsible Office |
|---|---|---|
| Review of all summaries | Quarterly | SayPro Online Marketplace Office |
| SEO validation of categories | Bi-annually | SayPro Marketing Royalty SCMR |
| Merge/split decisions | As needed | Category Leads + IT Development |
| UI/UX A/B Testing | Every 6 months | Digital Strategy Team |
📈 Benefits of Structured Category Summaries & Navigation
- ⚡ Faster decision-making for clients
- 🔍 Improved discoverability via internal search and Google SEO
- 📱 Better mobile experience
- 🔄 Easier to track service performance and client engagement